Story Ideas Are Butterflies. Don’t Trap Them in Concrete!

How to make the most of your ideas by creative ideation

Nihan Kucukural
The Writing Cooperative
7 min readJan 26, 2022

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Photo by DS stories from Pexels

I can’t remember the first time I heard the concept that creative ideas are like butterflies, but I like it. Ideas are beautiful, exciting, flimsy little things. They flutter everywhere and randomly visit creators. You are free to look at them, keep them, or let them go.

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Turkish copywriter and screenwriter based in New Zealand. I am addicted to stories. I write screenwriting/copywriting advice and occasional funny stuff.